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Naked lands E4 makeover pilot

Naked lands E4 makeover pilot

E4 is piloting a makeover format from Simon Andreae’s indie Naked Entertainment.

Described as ‘a makeover show for the Tinder generation’, My Hotter Half is a 30-minute TX pilot in which couples send their best ‘selfies’ to strangers who vote on which one is hotter.

The one with the fewest ‘likes’ is then given a makeover before the pair submit a second set of selfies to see if the makeover has made a difference.

My Hotter Half was commissioned by head of formats Dom Bird and commissioning editor Simone Haywood.

It will be executive produced by Simon Andreae and Tom O’Brien while Ami Jackson will series produce.

It is the latest youth-targeted commission for Naked, which is responsible for Channel 5’s 100% Hotter [pictured] and Stripped and Stranded.

Source: Miranda Blazeby, Broadcast, 15th November 2016 |